Stella McCartney is a leader in the fashion world. She speaks openly about the fashion industry’s harmful effects on the environment. Stella operates a transparent company that designs with intention and produces clothing in a responsible manner. Her designs are a combination of: feminine + masculine, utilitarian, and timeless. Stella hopes her pieces will be lifers in your closet. She is not about fast fashion. She is about awareness with action. Stella leads by example and believes the industry must do better. She was one of the first designers to drop leather and fur some 15 years ago.
Her recent Paris runway shows her commitment with upcycling, faux leather, organic materials, faux fur, Eco-canvas, and sustainable viscose (btw this is nothing new for Stella). She partnered with the iconic British brand, Hunter boots for this collection. A sustainable boot crafted from natural rubber and feature Yulex sock inserts (a plant-based alternative to neoprene). Stella McCartney is one to support! All images from Stella McCartney
Something good to share! Beau Monde, a fashion magazine is partnering with a small town in the Beius Country of Romania to keep their craft alive by creating the brand Bihor Couture.
Fashion designers find their inspiration by traveling around the world and immersing themselves into different cultures and traditions to draw inspiration for their next line. Unfortunately they don’t always give those communities credit. But through the awareness and support of Beau Monde the story is changing. The local creators of Bihor can now sell their 100% authentic Romania design pieces online. Their handcrafted pieces are bold, bright, unique, and steep in tradition. The Beius Authentic Jacket is artwork, the scarf is fantastic, and the blouse is simply perfect. Pieces are for pre-order only due to the length of time that goes into each handcrafted and hand embroidered piece. Quality takes time. There is no mass manufacturing here in Bihor.
The video is eye-opening, beautiful, inspiring, and true! I want to visit these ladies. I want to befriend them. They are talented and don’t hold back any punches! I want to learn their craft. This story makes my heart sing and it deepens my love for authentic fashion. Connecting faces to stories is how messages can be conveyed. Thank you to my dear friend, solid liquids who shared this story with me. Keep them coming my way! I have been meaning to share this story and no better time than now. Discover Bihor Couture for yourselves and share this story.
video @ Bihore Couture and images @ Branding News